You can enter some introductory text for the customer here. If you wish to provide a more detailed cover note for your customer such as for options on shipping arrangements and information about special offers etc. then you can place them in this message or in the "Information" link that (optionally) appears when the customer first enters the store.
This extra Info link can be accessed at any time by clicking on the orange "Information" button below right. The Information button here contains instructions about the various Store and Catalog options and payment options - this information is also available in the Tutorials section on the main SOHO Webmaker website.